Your own guest newspaper
tailored to your site

Dear Hotelier,

supply your guests with tomorrows news today. Your patrons will experience and perceive HotelPress as a newspaper. But it is so much more than a daily newspaper. Since you have full control over the content of your edition you can use it as a marketing tool for your enterprise in any way you deem fit. You may want to inform those guests who already know and value your establishment about planed activities on new years eve, Christmas and Easter or alert them to the itinerary scheduled for summer.

Give your guests a good reason to return!

Is your guest familiar with all the services you offer? Using HotelPress you can acquaint him or her with a new aspect of your company on a daily basis. By presenting that kind of information in a news environment dealing with the latest developments in politics, economics, sport and entertainment it will not be viewed as an advertisement like it would were it contained in a brochure. That is modern marketing!

Tell your guest about places of interest in your area and suggest things s/he may want to do the next day in a professional newspaper. Your guest will be grateful for such assistance. A newspaper – especially one that is tailored for your individual needs is something every guest would like to take home as a souvenir. Once back s/he will use the newspaper by way of illustration to recommend your establishment to friends and family. Word of mouth publicity and promotion is advertising in the true sense and one of the most effective available.

Assuming you belong to a hotel group or franchise you will derive a further benefit from HotelPress. You can use the newspaper to create awareness of and appreciation for each others services or products. This so-called cross-selling will result in additional guests in future.

Yours faithfully